15th Anniversary Party
Date: November 12, 2011
Contents
Overview
To celebrate their 15th anniversary, 3 Floyds threw an anniversary party. Along with the event 3 Floyds released Baller Stout, a special anniversary beer that's a blend of Surly Darkness, Mikkeller’s Beer Geek Brunch, De Struise’s Black Albert, and their own Dark Lord Imperial Stout. This was a ticketed event with tickets being sold both online and at the brewpub. The event featured guest taps by Surly, Mikkeller, and De Struise, and Pizza Port. Food by chefs Paul Kahan, Justin Large, Mindy Segal, Jonathan Sawyer, and the brewpub's chef, Mike Sheerin. The event also featured multiple bands headlined by the Melvins.
The party was setup similarly to Dark Lord Day 2011, with the bands in the brewhouse, bottle line snaking around the back of the brewery, and the main festival area in the parking lot. However they covered the parking lot with a large tent and setup tables for the event.
Those who arrived early seemed to have a smoother experience, with those arriving later waiting in line over 2 hours to gain entry to the festival. Then another hour of waiting in the bottle line to purchase bottles of Baller Stout. Unlike Dark Lord Day, there were no group sales times. Lines for food were generally quite long as well (30 minutes), but the lines for taps were much shorter.
Event announcement from Three Floyds:
It will be a ticket only event, $25. 2500 tickets will be sold. Tickets will be sold on the internet at a Date To be Announced 700 tickets will be sold at the brewery at a Date To be Announced Pub investors will be given VIP tickets for the event and have a private area to chill in.
Our XV beer is going to be a collaboration between us (USA), Surly (USA), Mikkeller (Denmark), and Struise (Belgium). We are brewing Surly Darkness, Mikkeller’s Beer Geek Brunch, De Struise’s Black Albert, and our Dark Lord Imperial Stout. All these beers will be blended to create our XV beer for maximum ass kickery.
The XV beer will be bottled and sold for $30 per bottle to all those in attendance. The Bottle allotment will be determined when the beer is packaged.
All of the breweries will be represented with their beer and their entourages
There is going to be a live entertainment as well. The line up is yet to be announced, but it will be something special.
There will be 5 world renown chefs from all over the 7 kingdoms. Jonathan Sawyer from The Greenhouse Tavern in Ohio, Paul Kahan and Justin Large from Big Star in Chicago, Mindy Segal from Hot Chocolate in Chicago and our own Mike Sheerin as well as a special guest from Denmark.
All updates will come through the website and subsequently be cross posted to twitter and facebook.
Details
The festival gates opened at 1:00 pm.
Wax Color
Yellow
Allotment & Price
3 bottles, $30 a bottle.
Attendance
2,500
Notable To Go Beers
After you received your 3 bottles of Baller Stout, if you were early enough you had a chance to buy 1 of 6 different barrel aged beers:
- Barrel Aged Dark Lord variant
- Cuvee De Viking
- SoBro
- Biggs’ ‘Stache
- Barrel Aged Owde Engwish Bahwey Whine
- Conquistador de Muerte Porto
The barrel aged Dark Lord variant seemed to mostly be the Brandy Dark Lord from 2011, although there were some reports of other variants also available at random.
Notable Food Options
Food by Jonathan Sawyer from The Greenhouse Tavern in Ohio, Paul Kahan and Justin Large from Big Star in Chicago, Mindy Segal from Hot Chocolate in Chicago and our own Mike Sheerin as well as a special guest from Denmark.
Food Trucks
- Lillie's Q
- Big Star
Merchandise
XV Pint Glass (front)
XV Pint Glass (back)
Pink Intelligentsia Skull Mug (front)
Pink Intelligentsia Skull Mug (back)
T-Shirt (front)
T-Shirt (back)
Minion Shirt
This was the shirt worn by volunteers/staff for the event.
Front
Back
Weather
High: 63 °F Low: 39 °F
Mostly cloudy.
Ticket Sales
Cost: $25
Vendor: Music Today
Date: 10/10/2011
Number of tickets sold: ~2,500 (roughly 1,800 online, 700 brewpub)
Tickets went on sale on October 10th at 1 p.m. and sold out quickly. Brewpub tickets went on sale October 9th at 10 a.m. and sold out same day. Tickets included 4 free sample pours at the event.
Ticket sales announcement by Three Floyds: (posted Oct 5th)
On Monday, October 10th (It’s Columbus day: a holiday), at 1 p.m. tickets will go on sale on-line… The link to the ticket site will be posted earlier in the day on the blog, twitter, and facebook.
Tickets will be $25 each with a limit of two per person. This is a 21+ event.
We are setting aside a portion of tickets to be sold on site. Details about these tickets will be announced soon.
Brewpub sales were announced the evening before on Oct 8th.
In an effort to give our pub regulars an opportunity to buy tickets to our anniversary party, we will be selling a limited number of tickets at the brewery tomorrow (Sunday, October 9) at 10am.
There will be a 2 ticket per person limit (ID required) and the sales will be cash only (an ATM will be available).
Absolutely no access to the property is allowed before 10am and the parking lot will be closed to vehicles until the pub opens at noon. Please respect our neighbor’s property and do not park on their lawns.
Case beer carry out sales will be available at the same time (cash only)
Ticket Design:
Taplist
FFF Taps
- Gumballhead
- Hessian Smog
- Arctic Panzer Wolf
- Alpha Klaus
- Moloko Milk Stout
- Alpha King
- Baller Stout
- Pride and Joy
- Dreadnaught
- Jinxproof
- Zombie Dust
- Robert the Bruce
- Drunk Monk
- Rotating barrel aged beers
- Barrel Aged Robert the Bruce with raspberries
Guest Taps
- Surly Moe's Bender
- Surly Furious
- Surly Five
- Surly Wet
- Surly Cynic
- Surly Darkness
- Surly Damien
- De Struise Pannepot Reserva
- De Struise Pannepot Special Reserve 2008
- De Struise Grand Reserva 2008
- De Struise Tsjeeses 2011
- De Struise Tsjeeses Reserva 2010
- Mikkeller Shauns' B-Day
- Mikkeller Boo Goop
- Mikkeller Santa's Little Helper
- Mikkeller From/To
- Mikkeller Porter
- Mikkeller Its Alive
- Mikkeller Chipotle Porter
- Mikkeller Koppi IPA
- Mikkeller Monk's Brew
- Pizza Port Hakuna Ma Tatas
- Pizza Port Plant to Pint
- Pizza Port Whipper Snapper
- Pizza Port Coffee Monster
- Pizza Port Poor Man's IPA
- Pizza Port Killer Dana
- Pizza Port Feeding Frenzy
- Pizza Port Rip Tide
- Pizza Port Rhino Chaser Imperial Red Ale
- Pizza Port Able American Stout
- Pizza Port Jetty IPA
Intelligentsia Coffee
Intelligentsia Coffee was present selling drinks as well as pink logo glass coffee mugs.
Bands
- Sybris
- Gorch Fock
- Young Widows
- Sweet Cobra
- Municipal Waste
- Melvins
Poster
Artist: Dan Grzeca
